Friday, 21 January 2011

Raef Bjayou

Raphael “Raef” Bjayou (born June 8, 1980) is a British entrepreneur and television presenter who was a contestant on series four of The Apprentice (UK).

Education
Bjayou was educated at two independent schools in Hertfordshire: at Westbrook Hay School in Hemel Hempstead, where he was school captain, and then Haileybury and Imperial Service College in Hertford Heath (near Hertford). He later attended the University of Exeter, where he studied History and Politics and was a committee member of the university’s debating society.

Life and career
After graduating from University, Bjayou spent some time in Ethiopia engaged in work for the charity, The Addis Ababa Irrigation Project. He spent just over a year there before spending a further year in the British Virgin Islands, selling property. After returning to the UK, he immediately set to work establishing his own import and export company distributing, at first, magazines from the USA and then furniture from the Far East. This quickly led to pharmaceutical distribution in Africa, namely the western African countries of Gambia and Senegal. The principal product in this distribution portfolio is a home HIV testing kit, which Raef hopes will one day be distributed throughout the continent.

The Apprentice
Bjayou struggled in the first episode of the series, getting called back to the boardroom after misidentifying some fish, but he led his team to victory in the next task and soon became one of the favourites to win. He became popular for his distinctive dapper appearance, mannerisms, and sayings such as “The spoken word is my tool”, as well as his defence of Sara Dhada when other candidates in the house ganged up on her. He also earned praise from Sir Alan Sugar as a “really nice chap”, and Bjayou in turn claims to have an e-mail “rapport” with Sir Alan.

Post-Apprentice
After being dismissed in Week 9 of the show, he suggested to the press that he would like to pursue a career in the media. To this end, he has appeared in an episode of the comedy panel show, 8 out of 10 Cats and was a reporter for the Richard & Judy show. He was a contestant on the second series of The Underdog Show, but was eliminated in the fifth week and has also appeared on Ready Steady Cook, where he beat fellow Apprentice contestant Claire Young. Raef took part in Celebrity Come Dine With Me, where his friend Ben Duncan (who later competed in Big Brother) cooked some of his food for him and the pair are also took part in TV series Celebrity Coach Trip. Living TV show Party Wars will also star Raef. In 2011 he turned his hand to acting with a small role in an episode of the BBC children’s show M.I. High. It is rumoured that Raef has been drafted in as a Business Development Director for luxury kitchen brand Milla. Raef also uses the popular micro-blogging social-networking website Twitter.

Personal life
Bjayou’s interests include acting, lawn tennis and reading. He is a life member of the Exeter University debating society and claims to have “never lost an argument yet”. Bjayou is half-Portuguese, he lives in Mayfair, London and prides himself on his appearance and speech. He also owns a property development company which controls a string of properties in London which have been said to be worth £6.5 million.

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